Media Opening Sequence Evaluation- Institutions

Institutions

Revolver entertainment is a marketing-lead, all rights film distribution company that was founded in 1917. It has operations in both London and Los Angeles. One thing that revolver is well-known for would be the promotional stunts that they host. Examples of this would be the Zombie gathering in Leicester Square, in which they tried to beat the world record for this as a promotional stunt for their film ‘The Zombie Diaries’. Another example would be the fact that they were superimposing the facers of political leaders onto Kidulthood billboards in London. One of their most recent successes would be the action thriller Shank. Revolver entertainment films are usually distributed by Magnolia home entertainment. We decided that Revolver entertainment was the most suitable film institution to support, sponsor and help produce our film. This is because of the fact that they have previously sponsored a range of national-scale drama films like Kidulthood and Shank. These films were all successful and reached the aim and standard that they wanted to achieve.

I would say that the budget for our filming would be around 400,000 pounds. This is including the costs of the payment for actors, props, production, equipment, marketing campaign and anything else that we may need for the production of the film.

If everything goes to plan, the film will hopefully be shown in multiplex cinemas. This would work to our advantage because of the fact that they have a wider audience range, they offer deals such as orange Wednesdays which again will increase the amount of people that come to the cinema’s to watch films. This especially appeals to younger audiences as they only have a limited amount of money to spend on things like films. This is because the majority of teenagers are in school/college and aren’t working. I would say that channels like ‘Channel 4’, ‘E4’ and ‘BBC Three’ would show our film; this is because of the fact that their main audience are young teenagers that would be interested in this type of movie genre. They would most probably put it on in the evening after 9’o’clock as the film does contain some moderate violence.